Halloween '20 flash sale campaign
For e5store
Art Direction / Outdoor / Print / Digital
Year: 2020
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Art direction and design of the first online campaign of e5store.com. To coincide with the Halloween holiday, I create a visual image that can be adapted both online and offline.
I made a modification by hand for the Cooper typeface that has the logo for that occasion and that this could be applied to the different online media (fb, ig, web) along with the rest of the creativities for social media publications.
For print media, I conceptualize a series of posters whose background lies in the terrifying reality that society is going through because of Covid-19. These posters were displayed on the streets and in shop windows; at the same time that they were published on the different social networks to call for action.
The identity created for this campaign allowed us to make stickers to distribute as a gift to those who made a purchase.
Halloween '20 Campaign
For e5store
Art Direction / Outdoor / Print / Digital
Year: 2020
Art direction and design of the first online campaign of e5store.com. To coincide with the Halloween holiday, I create a visual image that can be adapted both online and offline.
I made a modification by hand for the Cooper typeface that has the logo for that occasion and that this could be applied to the different online media (fb, ig, web) along with the rest of the creativities for social media publications.
For print media, I conceptualize a series of posters whose background lies in the terrifying reality that society is going through because of Covid-19. These posters were displayed on the streets and in shop windows; at the same time that they were published on the different social networks to call for action.
The identity created for this campaign allowed us to make stickers to distribute as a gift to those who made a purchase.
→Next Project
