Oscar Valencia is a filmmaker and director based in the Basque Country, deeply connected to urban and surf culture. He has worked with various national and international brands in this space.

The goal of this project was to develop a modern, solid, and coherent visual identity that reflects Oscar Valencia’s artistic and professional personality. The focus was on a minimalist, timeless aesthetic, centered around bold typography and high-quality materials, evoking both the creativity and precision Oscar incorporates into his audiovisual work. Oscar’s portfolio design is carefully crafted to be both timeless and avant-garde. The use of a monochromatic color palette combined with the client’s audiovisual content provides a clean and professional approach. The website’s navigation is intuitive, designed to offer a seamless user experience. A standout feature is the integration of video snippets—iconic clips from Oscar’s most notable works that play in subtle loops, strategically placed throughout the page. These clips not only showcase the filmmaker’s talent but also add a dynamic and lively element to the site. Each fragment is carefully selected to complement the textual content and guide visitors through the site’s narrative.

Oscar's style goes beyond the audiovisual work he creates; it is evident in the image he projects of himself. As a fashion enthusiast, we wanted to develop a merchandise line consisting of tote bags, caps, and posters for his personal use.
The design is a subtle and conceptual fusion that plays with visual perception. At first glance, the central illustration appears to be a fingerprint, but it is actually inspired by a photograph of a rock taken by Oscar. This choice creates an interesting contrast between the organic and the digital, evoking a sense of identity and natural authenticity—something that resonates with the current culture of fashion and graphic design, where the raw and the real hold great significance.
For the composition of elements, we used the same typography and color palette as in his visual identity. This highlights the illustration in shades of gray, creating a minimalist and contemporary atmosphere. The typography used for the name "OSCAR VALENCIA" and the text below is consistent with the identity, adding clarity and elegance without overshadowing the central image, achieving a balanced design.

This design works not only as an aesthetic element but also as a visual statement. Together, this visual identity represents Oscar Valencia not just as a creator but also leaves a lasting and distinctive impression, inviting viewers to discover the authenticity behind his work.


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"ETERNITY" is a collection of over sixty photographs that capture the timeless essence of the land of the pharaohs. Exploring the majesty of the pyramids and temples, as well as the everyday life in its bustling streets and markets, this project seeks to reveal the coexistence of the ancient past and the vibrant present. Through a lens that appreciates both architectural details and fleeting moments of daily life, a visual narrative is woven that invites the discovery of the depth of a millennia-old culture. This series of exclusive photographs, taken in Egypt during the winter of 2023, will be available soon in a limited edition.

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Graphic identity and titles for "CONVEXES", the new film in association with Fantastic Acid, filmed in 16mm and edited by Oscar Valencia.
The typography used for CONVEXES is nothing more than a reflection of the talented work of shaper Tristan Mausse (Fantastic Acid). His different and innovative shapes make him one of the most conceptual shapers in the world. For this, the typography had to be powerful and meticulously crafted with the aim of seeking that relationship with the craftsman's work. A geometric sans serif typeface with washed characters and soft, rounded endings that provide a strong yet refined aesthetic.  Whatch full video here.

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Developed art direction and design of the film's visual identity, including film titles, and digital images.  Whatch full video here.

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Graphic identity and titles for "Déplacer Le Silence", the new film supported by Vans, filmed in 16mm and edited by Oscar Valencia about Lola Mignot's endless summer in Biarritz. With the guest appearances of Margaux Arramon Tucco and Charlotte Lea Mignot. Lola is a professional surfer with an unmistakable style on the board. That is why the typography and composition that I have used for this commission is fluid and must reflect the subtlety and elegance that Lola exudes both inside and outside the sea.  Whatch full video here.

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Ángel de la Iglesia is a photographer and filmmaker from the Basque Country. He started out specializing in sports photography but his sensitivity to composition and color has led him to be increasingly present in fashion editorial publications. For this work, I took his own photographic work as a reference. The choice of typography, color palette and other elements determine the solid and direct character of this identity, closely related to Angel's personality and approach to work. The result is a strong identity with a bold personality. 

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Edmmond Studios is a streetwear brand based in Madrid. The collection features an original Edmmond design. In addition to offering continuity with previous collections through the usual Duck logo, this year's novelty revolves around travel and escapism. Most of the t-shirts, shirts and sweatshirts feature recurring elements with themes of tropical beaches, floral prints, surfing and cars. Here is a sample of the SS21 campaign I was part of.

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Totalsurfcamp is the first directory of surf camps in the world. Totalsurfcamp allows owners of surf camps, surf schools and surf lodges to publish their establishments in the directory, and allows surfers from all over the world to search and find surf camps by country, beach, services or whatever they want to search for...
The commission consisted of carrying out an informative campaign of outdoor posters. Following the guidelines of the brand, I developed a series of informative, location of countries and experiences posters that will be attractive to promote your service.

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In Spain working remotely was something unusual, to which few were used. With the arrival of the pandemic in 2020 it has been a practice carried out by many professionals. After leaving the confinement, the word "remote work" reminded me of a professional group that had already implemented this method. The photographers.
With "Postcards from remote working" I have had the pleasure of collaborating with professional and passionate photographers, known nationally and internationally.
Whose profession has always been marked many times by working anywhere in the world. This work collects some of the places where they have been seen in passing.

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The smiling bag, the film produced, directed and edited by the surfer Dion Agius. A full-length surf movie with stellar surfing, mesmerizing visuals, and a soundtrack that will make your ears bleed in a good way. For this special edition of the vinyl soundtrack, we opted for a plagable packaging that would house both records. It was decided to continue with the visual image given by the film formed by acid and radical sequences. This visual was applied for the cover of the playlist on Spotify and on the merchandise. Listen here→

Photography by John Respondek.

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Art direction and design of the first online campaign of e5store.com. To coincide with the Halloween holiday, I create a visual image that can be adapted both online and offline. I made a modification by hand for the Cooper typeface that has the logo for that occasion and that this could be applied to the different online media (fb, ig, web) along with the rest of the creativities for social media publications.
For print media, I conceptualize a series of posters whose background lies in the terrifying reality that society is going through because of Covid-19. These posters were displayed on the streets and in shop windows; at the same time that they were published on the different social networks to call for action.

The identity created for this campaign allowed us to make stickers to distribute as a gift to those who made a purchase.

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Edmmond Studios is a Spanish brand company obsessed with high quality and manufacturing designs.
For this season of SS20, in addition to participating in the design process of the collection, I did the photography behind the scenes as a second photographer and the layout for the first Studio Lookbook, looking for the memory of the moment, refreshing and eclectic. All photos inspired by our clothes and the new collection.

Credits: Photography by Juanjo Marbai. Behind the scenes photography by Alfredo Ardanza

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Oscar Valencia is a filmmaker and director based in the Basque Country, deeply connected to urban and surf culture. He has worked with various national and international brands in this space.

The goal of this project was to develop a modern, solid, and coherent visual identity that reflects Oscar Valencia’s artistic and professional personality. The focus was on a minimalist, timeless aesthetic, centered around bold typography and high-quality materials, evoking both the creativity and precision Oscar incorporates into his audiovisual work. Oscar’s portfolio design is carefully crafted to be both timeless and avant-garde. The use of a monochromatic color palette combined with the client’s audiovisual content provides a clean and professional approach. The website’s navigation is intuitive, designed to offer a seamless user experience. A standout feature is the integration of video snippets—iconic clips from Oscar’s most notable works that play in subtle loops, strategically placed throughout the page. These clips not only showcase the filmmaker’s talent but also add a dynamic and lively element to the site. Each fragment is carefully selected to complement the textual content and guide visitors through the site’s narrative.

Oscar's style goes beyond the audiovisual work he creates; it is evident in the image he projects of himself. As a fashion enthusiast, we wanted to develop a merchandise line consisting of tote bags, caps, and posters for his personal use.
The design is a subtle and conceptual fusion that plays with visual perception. At first glance, the central illustration appears to be a fingerprint, but it is actually inspired by a photograph of a rock taken by Oscar. This choice creates an interesting contrast between the organic and the digital, evoking a sense of identity and natural authenticity—something that resonates with the current culture of fashion and graphic design, where the raw and the real hold great significance.
For the composition of elements, we used the same typography and color palette as in his visual identity. This highlights the illustration in shades of gray, creating a minimalist and contemporary atmosphere. The typography used for the name "OSCAR VALENCIA" and the text below is consistent with the identity, adding clarity and elegance without overshadowing the central image, achieving a balanced design.

This design works not only as an aesthetic element but also as a visual statement. Together, this visual identity represents Oscar Valencia not just as a creator but also leaves a lasting and distinctive impression, inviting viewers to discover the authenticity behind his work.


Hide -

"ETERNITY" is a collection of over sixty photographs that capture the timeless essence of the land of the pharaohs. Exploring the majesty of the pyramids and temples, as well as the everyday life in its bustling streets and markets, this project seeks to reveal the coexistence of the ancient past and the vibrant present. Through a lens that appreciates both architectural details and fleeting moments of daily life, a visual narrative is woven that invites the discovery of the depth of a millennia-old culture. This series of exclusive photographs, taken in Egypt during the winter of 2023, will be available soon in a limited edition.

Hide -

Graphic identity and titles for "CONVEXES", the new film in association with Fantastic Acid, filmed in 16mm and edited by Oscar Valencia.
The typography used for CONVEXES is nothing more than a reflection of the talented work of shaper Tristan Mausse (Fantastic Acid). His different and innovative shapes make him one of the most conceptual shapers in the world. For this, the typography had to be powerful and meticulously crafted with the aim of seeking that relationship with the craftsman's work. A geometric sans serif typeface with washed characters and soft, rounded endings that provide a strong yet refined aesthetic.  Whatch full video here.

Hide -

Developed art direction and design of the film's visual identity, including film titles, and digital images.
Whatch full video here.

Hide-

Graphic identity and titles for "Déplacer Le Silence", the new film supported by Vans, filmed in 16mm and edited by Oscar Valencia about Lola Mignot's endless summer in Biarritz. With the guest appearances of Margaux Arramon Tucco and Charlotte Lea Mignot. Lola is a professional surfer with an unmistakable style on the board. That is why the typography and composition that I have used for this commission is fluid and must reflect the subtlety and elegance that Lola exudes both inside and outside the sea.  Whatch full video here.

Hide-

Ángel de la Iglesia is a photographer and filmmaker from the Basque Country. He started out specializing in sports photography but his sensitivity to composition and color has led him to be increasingly present in fashion editorial publications. For this work, I took his own photographic work as a reference. The choice of typography, color palette and other elements determine the solid and direct character of this identity, closely related to Angel's personality and approach to work. The result is a strong identity with a bold personality. 

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Wasted Talent contacted me in Madrid, to be part of the production of their global campaign for the launch of their new capsule collection with the American surf brand Former.
As part of the upcoming commercial and collaborative space, Former x Wasted Talent launched a large format newspaper that was sent to us so that we could make videos and photos wherever we were in the world. To edit all the clips and content in a 1 minute movie. A true world launch.
My job was to photograph and film clips with a model in recognizable places in Madrid.

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Eaux Saintes is a collection of three designer perfumes brand, based in Paris. Eaux Saintes focuses on the sacred and emotional power of essences, how they cleanse or fill the air with their beneficial, esoteric or erotic properties. The visual concept is born from the skilful balance between tradition and innovation. Eaux Saintes was developed with a clean and ethereal line. The choice of classic elements associated with the perfume culture that was worked with, resulted in an identity that reflects the purity associated with the perfume tradition.

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The smiling bag, the film produced, directed and edited by the surfer Dion Agius. A full-length surf movie with stellar surfing, mesmerizing visuals, and a soundtrack that will make your ears bleed in a good way. For this special edition of the vinyl soundtrack, we opted for a plagable packaging that would house both records. It was decided to continue with the visual image given by the film formed by acid and radical sequences. This visual was applied for the cover of the playlist on Spotify and on the merchandise. Listen here→

Photography by John Respondek.

Hide -

Art direction and design of the first online campaign of e5store.com. To coincide with the Halloween holiday, I create a visual image that can be adapted both online and offline. I made a modification by hand for the Cooper typeface that has the logo for that occasion and that this could be applied to the different online media (fb, ig, web) along with the rest of the creativities for social media publications.
For print media, I conceptualize a series of posters whose background lies in the terrifying reality that society is going through because of Covid-19. These posters were displayed on the streets and in shop windows; at the same time that they were published on the different social networks to call for action.

The identity created for this campaign allowed us to make stickers to distribute as a gift to those who made a purchase.

Hide -

Edmmond Studios is a Spanish brand company obsessed with high quality and manufacturing designs.
For this season of SS20, in addition to participating in the design process of the collection, I did the photography behind the scenes as a second photographer and the layout for the first Studio Lookbook, looking for the memory of the moment, refreshing and eclectic. All photos inspired by our clothes and the new collection.

Credits: Photography by Juanjo Marbai. Behind the scenes photography by Alfredo Ardanza

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